Monday, April 16, 2012

Communicating to your community



This poster, designed for the Lusaka International Community School's upcoming Fun Fair, provides a great example of the benefits for on-demand printing.  Because theywere doing a relatively small number of flyers and posters it made sense to use a drop-in print centre.  This allowed us to develop 'set' of posters with four different background colours.  They can be posted separately or in a grouping for more impact (on a notice board or digitally).   Designing it in a landscape format also meant we could use the same design for the digital poster...landscape translates better to these glowing rectangles that are such a huge part of our lives.