Sunday, May 29, 2011

ImagiNation Afrika


Aiming to be the first of many children's museum on the continent, ImagiNation Afrika is laying the groundwork for it's flagship center in Dakar, Senegal.  Their "wired" logo captures the spirit of play and ingenuity on the continent.  Wire cars are ubiquitous in Africa.....they are made from recycled material, carefully engineered and most importantly, made by kids for kids.  (It's actually quite unusual to find one for sale).

This short film from Dutch designer Rob Van Acker, who lived for some years with his family in Mongu, Zambia, brings this point home. The film features a 15 year old wire car 'manufacturer.'



 Stay tuned for more exciting news from ImagiNation Afrika as they carry on with their inspiring work on westernmost tip of Africa.